| Product Benefits | Volumizing |
| Lengthening | |
| Special Feature | Not Tested On Animals |
| Material Type Free | Fragrance Free |
| Oil Free | |
| Animal By-Product Free | |
| Paraben Free | |
| Brand | essence |
| Is Discontinued By Manufacturer | No |
| Product Dimensions | 10 x 2 x 2.7 inches; 0.99 ounces |
| Item model number | 51602 |
| UPC | 762027422264 762027422899 762027423193 |
| Manufacturer | essence cosmetics |
| Country of Origin | Luxembourg |
Amazon, Beauty & Personal Care, Eyes, Makeup, Mascara
essence | Lash Princess False Lash Effect Mascara | Volumizing & Lengthening | Cruelty Free & Paraben Free
$5.00


















Janinne Collngs –
I have very sensitive eyes so finding a mascara that doesn’t leave my eyes feeling scratchy, tired and dry has been a struggle. I also have a hand tremor which often means I end up with eye makeup strewn across my face. The spoolie brush is so long (neccessary to be able to reach the bottom of the tube) that I had no way to stabilize my hand. It was mess. 2 coats had my eyelids so heavy I couldn’t wait to get it off my eyes.
Janinne Collngs –
Gendelfully –
I discovered Essence Lash Princess False Lash Effect Mascara after seeing it on multiple “best mascara” lists online, and I can honestly say it lives up to the hype! This mascara gives my lashes incredible volume and length, making them look fuller and much longer. The fact that it’s so inexpensive is a huge bonus—especially for a product that delivers results like this!I also love that it’s cruelty-free, which is really important to me when choosing beauty products. I’ve been recommending it to all my friends, and I highly recommend it to anyone looking for an affordable, high-quality mascara.
Gendelfully –
K. King –
I absolutly love this mascara!! What a relief to find something so good!! First off…I really love the tube itself…the handle is so easy and comfortable and stays in your hand. The brush is perfect and just what I was hoping for!! Now for the test….It applies beautifully and makes me look like I have tons of big lashes!! It last and no flaking or smearing!!! Yay!! Just a bit of soap to get off…it actually stays on and looks good for hours!!! I am sooooo happy and absolutly recommend trying it for yourself!!! Most of all…I was looking for a cruelty free product!! No animal should suffer in the making of cosmetics!!
K. King –
Cynthia Gahan –
I don’t wear fake eye lashes but I wanted my eyelashes to look like I did lol . I’m up in age ( 72 ) and on a fixed income so I can’t afford to get false eyelashes and keep getting them redone . So I read the comments on this mascara and thought I’d give it a try and am I glad I did !It’s amazing but after using this my eyelashes extend to where they touch the very top of my eyes ! And I’ll be buying a new tube when I see it doesn’t do the trick like it still does !Also with most Prime products it came quickly in the mail !I hope you enjoy it as much as I do and Thank you for reading my comments !God BlessCindy
Cynthia Gahan –
Rebecca Hopkins –
I object to buying something based on the amazon description as “brown”, I wanted BROWN. The product itself is called “black brown”, taking a small smudge on my hand and smearing it reveals it is not your typical “black brown” (if there is a typical, because it varies wildly). It does actually appear brown on my hand and is not harsh looking on my eyes.The formula is wet, the brush is really OK, so I will use it, will wait until I know how it wears before I buy again though. IF it doesn’t flake, spread, or do that weird thing some mascaras do I call “shrink” (looks good for a little while then seems to disappear), I will buy again.
Rebecca Hopkins –
Milo’s Review –
I had seen this mascara reviewed a few times online and was a bit skeptical, but the price was great so I thought I’d give it a try. I have a lot of problems growing my lashes, so I need to make the most out of what I’ve got. This mascara does just that. It goes on very easily. My lashes look thicker with just a few strokes, where as with other mascaras I have to apply several coats. It washes off with soap and water…however… I do get left with little clumps at the tips of my lashes. So, I do recommend a gentle makeup remover if you don’t have strong lashes.
Milo’s Review –
Carolyn –
I really like this Mascara! I found it extremely easy to apply and it did not clump or flake on my lashes. It has a great ‘false lash’ effect that is really beautiful and still very natural looking. I am so happy with the results. I like that it is a clean product and safe for sensitive eyes. And bonus, the actual mascara tube is very colorful and pretty … easy to find in my bag, and actually makes me happy just looking at it! I’ve worn high end mascaras and I’ve worn drug store mascaras and everything in between, and I must say this is a very GOOD mascara, and now my ‘new favorite’! Thanks Seller – great product and fast shipping.
Carolyn –
Amazon Customer –
This is THE BEST mascara I’ve ever used! I have short lashes that grow straight out so it’s really hard to see them naturally. Other mascaras that claim to curl and lengthen have NEVER worked for me. They all just clump my lashes together with no curl at all. THIS mascara curls and lengthens my lashes with just one coat! It goes on in thin, natural looking layers. It’s beautiful with one application, it’s STUNNING with 2+ layers. My lashes have never looked so long and have never held a curl like they do with this mascara. I work 12 hour shifts at the hospital and my lashes still look great at the end of the day. There is very minimal to no flaking and washes off easily. First day I wore it my friend asked what mascara I was using bc she loved my lashes. I will definitely be buying this product again.
Amazon Customer –
Bianca Befana –
I’ve always preferred Brown mascara over Black because it is a color which works well with my Hazel eyes. I think it’s a softer look, and I love Essence mascara because you can easily add an extra layer…or two. Essence is a really great mascara that really lengthens your lashes. Now let’s talk about the BRUSH! I detest straight mascara brushes. I have almond shaped eyes & have always preferred a Curled Lash Brush which I find much easier to work with. That’s why I’ve used your Black Mascara with the Curled Brush. Please rethink a Curled Brush for the Brown Mascara. It’s needed, because there are not many great & affordable Brown Mascara’s out there. So Marketing Department, Please, Please change to a Curled Brush & you will have a customer for life! Thank you. BB
Bianca Befana –
Tess C –
I have tried multiple mascaras. Expensive, fancy, drug store, low cost, and the Essence Lash Princess Mascara is great. It does not clump, it does not glob in the tube or on the wand. The wand is shaped perfectly for my entire lash line unlike other brands that have too skinny of a wand or too fat and arched. The washable Essence mascara does not smear, run or flake and is easy on my eyes when washing off at the end of the day. I do not have any irritation with this product. My lashes extend and look youthful giving me a bright fresh eye. I recommend trying the Essence mascara – they offer a full line variety. The quality is comparable to high end mascaras but the price is smarter.
Tess C –
Annette Gansz –
I saw this on someone’s page during Prime Days and since it was so inexpensive, I decided to try it. I really like this mascara. I wear contacts and it doesn’t flake off, and it makes me look like I have eyelashes. Not the fake kind, just lush eyelashes. It does tend to clump up, but just another sweep with the brush and it takes care of that. I highly recommend.
Annette Gansz –
NWFlorida –
I’m a drugstore mascara junkie. I used to buy several different tubes to try but not anymore.Lash Princess has a few different formulas to chose from. This one is my very favorite. No clumping ever. It doesn’t dry too quickly so I can put layer after layer on my lashes.My lashes are naturally long so I like to thicken them up. I’m sure one or two coats would make a nice conservative look but I like my eyes too look super sexy with thick thick thick lashes. I also wear heavy eyeliner. I never have to comb or separate the lashes. No scraping excess mascara off the brush. Mascara stays put. No flaking.Yet it removes easily when I wash my face.The price is unbelievable. You can probably afford to try all of the formulas to decide which one you like the best. Definitely check out all the formulas and pick the one that suits you. You will not regret.Oh let’s not forget the super cute and feminine tube. So fun. The raised corset detail helps to grip the cap in case you have lotion or makeup on your hands.
NWFlorida –
Trisha Dean –
I’ve hit the jackpot with a mascara that works magic on my lashes! My blonde lashes were playing hide-and-seek, and no mascara seemed to bring them out to play. Failing at the false lash game, I decided to give this mature women’s mascara a shot. It’s my secret weapon – let’s call it the miracle mascara!
Trisha Dean –
Nicole M. C. Lopez –
For years I’ve purchased various mascaras hoping for those long lashes one can only dream of without wearing fake lashes (mainly because I fail miserably every time I tried to use them). This mascara delivers. Plain and simple. I saw this brand being reviewed on BuzzFeed and thought it’s cheaper enough, give it a try. I’m so glad that I did. It really gives me the length that I wanted.Give it a try, I really can’t imagine you being disappointed.
Nicole M. C. Lopez –
C. D. Guthrie –
My regular mascara, that makes my lashes look long and stand out, that doesn’t smudge or flake or disappear after two hours, is L’Oreal Telescopic Original ($11 at nearly every drugstore or big box store near me). I’m generally happy with it, although I notice that about two months after I open it, the formula seems to age and it does tend to flake, at which point I just toss the tube and buy another one, and you should probably do that every three months anyway.But I’d read rave reviews for Lash Princess, so I thought I’d give it a shot. I will not be raving about it.If it works for you, it works for you and that’s great, and it’s so cheap that you probably should try it even if it doesn’t work; at least then you’ll know.It does coat and lengthen my lashes, which are of average length, decent thickness, but STRAIGHTTTTT and won’t hold a curl even when I try all the tricks (and trust me, I’ve tried a lotta tricks: heating the lash curler, moving the curler successively up the lashes, starting near the lash line, wiggling the mascara wand, powdering the lashes before curling, applying mascara before curling, using waterproof mascara, lining the upper waterline…). That is, mascara sometimes lengthens my lashes but doesn’t “lift” them so that you can see my lashes when I’m looking straight ahead. Several other generally well-regarded drugstore mascaras have this effect, that you can only see my lashes clearly when I’m looking down. The lashes won’t hold a curl.That’s likely what’s behind the lackluster performance of Lash Princess FOR ME. This product is just meh, barely better than no mascara at all, and I’ll stick with my Telescopic Original, thanks.
C. D. Guthrie –
megan yevak –
This mascara fulfills all the claims they say it does. I got the brown-black color cuz I’m blonde and brown-black looks better on me than the black-black. It washes off easily with soap and water. I hate waterproof mascara that is difficult to remove. It hasn’t clumped as of yet( 6 weeks now). Looks great on- yes almost like falsies.
megan yevak –
Natalie –
This mascara lives up to its name. It gave me dramatic, false lash-like results without the hassle of applying fake lashes. As someone who values both convenience and high-impact results, I found this mascara to be a game-changer in my daily makeup routine. Here are the things I liked:Dramatic Lash EffectThe mascara created a bold, voluminous lash look that mimics the effect of false lashes. With just a few coats, my lashes appeared significantly longer, fuller, and more defined. I liked the brush too. It felt like it perfectly separated and coated each lash making sure there was no clumping or flaking throughout the day.Long-LastingIt stayed put all day without smudging or losing its intensity, even in humid conditions. Great for long workdays, nights out, or any occasion where you need your makeup to last. Surprisingly it was easy to remove though…😂HACK: Pairing with Tan Maxxed (Tanning Supplement)Okay, hear me out. I paired this with the Tan Maxxed Supplement and it changed my life!These create the ultimate combination. While the mascara enhances your eyes, giving you a captivating and alluring look, the tanning supplement works from within to give your skin a healthy, sun-kissed glow. You feel good ALL AROUND.Tan Maxxed is designed to support and enhance your natural tan, giving your skin a radiant and attractive appearance. It contains astaxanthin, which helps protect the skin from damage while promoting a beautiful, even tan. When you combine the dramatic lash effect of the mascara with the glowing skin provided by the supplement, you create a look that exudes confidence and charisma.I found a holistic approach to beauty and self-assuredness. The mascara gives me striking eye enhancement, meanwhile, the Tan Maxxed gives you a healthy, radiant complexion that complements your enhanced lashes. This combination boosts your confidence, making you feel more attractive and self-assured in any setting.
Natalie –
Ley –
I can purchase 5 of these before ONE name brand mascara, AND look like an instagram baddie.ProsLifts the lashesGives a natural lookInexpensiveDoesn’t make my eyes waterLightweightBuildableQuick drySafe on sensitive skinConsNot waterproofDoes wear off after 8+ hours, so you will need to either recurl the lash’s or add another coat after the workday.it has a subtle smell that I’m not favorable of. Not overwhelming but I’ve had mascara smell like vanilla before, this smells like chemicals.I’d recommend buying extra spoolies so you can get an even coat, and even a lash curler so you can really add some curl. Even if you don’t buy these, the mascara alone works well but including these makes a big difference if you want the look of lash extensions.
Ley –
Fan of Amazon! –
Finally mascara that does actually bring out my lashes! My eyelashes have thinned out over the past few years and being blonde, gave the impression I had none. Every mascara I’ve tried went on my lashes but even after several applications just didn’t seem to do much, and I haven’t been able to get the hang of applying false lashes yet. This mascara states it’s fir mature women so I thought I’d give it a try. I call it miracle mascara!
Fan of Amazon! –
Sara Prue –
This mascara is an absolute game-changer! The Lash Princess False Lash Effect Mascara delivers on its promise of dramatic volume and length. My lashes look like I’m wearing falsies, but without the hassle. The brush perfectly separates and coats each lash, creating a stunning, fluttery effect. It doesn’t clump or flake, and it lasts all day long. I’ve received countless compliments on my lashes since using this product. A total must-have for any makeup lover!
Sara Prue –
Maura –
Honestly, I don’t notice a huge difference between this mascara and ones two or three times as expensive. It coats well and lasts decently. It does tend to flake off a little leaving black smudges if you’re a face rubber like me, but thankfully I have good people around me who let me know when I have lines on my face lol. It comes off well with normal cleaning which I like, used to be a real waterproof wearer but now I prefer being able to clean my makeup off without having to try too hard. Is it the most amazing mascara? No. But when I can be happy buying a 3-pack of it for less than a single kind from the store then I’ll keep buying this one.
Maura –
Jessie H. –
I wish I could get my photo to load because one coat of this mascara looks like lash extensions! I was always a Marc Jacobs Black Noir user-then it was discontinued. I have tried at least 10 different replacement options-but this is the keeper. Stays on all day, actually bought some remover pads for this mascara. No smelling, smudging or flaking. Just long dark separated lashes. Love it
Jessie H. –
JMReads –
I like both the brown and black waterproof formulas. My eyes water alot due to allergies from my fur buddies, pollen, mold, or you name it irritants. They have good amount of product on the brush but not so much you get clumps. The brush is a little tapered which helps when applying to shorter lashes. I am used to using 2 different brands to get length and fullness I like, but this brand does it all. My lashes almost look like false lash when I use Essense.
JMReads –
Milyvan –
……with short, thin lashes, heavy eyelids & decreasing nearsightedness who’s tried everything: Extensions of all types, almost every primer, glues, magnets, so many mascaras I probably could have put a down payment on a nice house…….) bought this smallest one ‘cuz for $4 USD I’ll buy into the hype once more I guess. When received thought I’d probably thrown away money again.This stuff is great! (It goes on really easy so you may need to touch up some eye makeup but you won’t be sad about it. I’ve never been so wonderfully surprised since my betrothed proposed!)
Milyvan –
Heather B –
I purchased this mascara based on fabulous reviews. I wanted something less expensive than my go-to brand (which is almost 30 bucks a pop). This seemed like a great option. At first, I really hated it. It clumped my lashes together and looked awful. I had to take a lot of the mascara off of the wand every time I used it. Now that I know to do that, I like it. I think it lengthens and separates my eyelashes, but it doesn’t provide and curve, so you’ll need to use your eyelash curler for sure if you like that rounded look.
Heather B –
Kat –
So I don’t wear much makeup since I’ve retiredfrom professional life and prefer to go without when I can. So my old mascara needed to be thrown out… too old. I read the very positive reviews and ordered. Not only is the price great so is the mascara – not clumpy (which was a concern) but lengthens and thickens without looking “too much”. Easy to remove .I am fair so ordered brown- highly recommend this mascara!
Kat –
C B Robinson –
I have been searching for years for a mascara that actually works for me. I have short straight lashes and oily skin. No mascara, until I tried this mascara, that enhanced my eyelashes. I was amazed that I could actually see my lashes after using this mascara. I was very excited although I hesitated writing a positive review until I used it a while. It works for me! And I don’t have raccoon eyes! And the price is great!
C B Robinson –
Lisa Strub –
I love the color and the formula, however the applicator wand is not great. Too much product remains stuck to the end of the applicator, and really to the entirety of the brush which makes application difficult. But at this price point I did not expect perfection. I just ended up using an old mascara wand that I cleaned that happened to fit in the bottle.
Lisa Strub –
RW40380 –
This is really good mascara, and the best part is the raised silicone design on the wand, because it helps you hold on to the wand while applying it. So if you have dexterity issues, it really helps! I have arthritis really bad in my hands, and it’s hard for me to hold onto to smaller objects. But with the raised silicone on the wand’s handle, holding onto it is a breeze! I will buy again in the future.
RW40380 –
W-RO –
I want mostly darkening and just a bit of thickening for thin, sparse lashes. I can use this product to just darken and emphasize lashes as much as I want, without a thick, black, clumpy look. It has good, smooth consistency and goes on nice and fairly evenly as long as i swipe quickly. The applicator gets to most lashes, better than many other mascaras. I use a separate dry, clean mascara brush to wipe away any dots or clumps while mascara application is still wet, to get the look I want, not too heavy. Works for me.
W-RO –
Kim –
With it’s price, you wouldn’t think that this mascara would be nearly as good as it actually is. That being said, the wand could be a little thicker would help with the curl a lot more. The price point is perfect for the quality you receive. The formula is thick, but not heavy. The wand separates my lashes one by one and I haven’t experienced any clumps.
Kim –
Amazon Customer –
Having used mascara for 50 plus years, I have never noticed a big difference in any product. What is really a big plus for this product is the applicator. It’s an easy hold for us older ladies with a bit of arthritis. Good purchase.
Amazon Customer –
Vic and Twyla –
I saw an ad that “suggested” that my lashes would be super long if I used this mascara. So, I wanted to try. OMGOSH! My lashes are like I was a teen again. Even without a lash primer, they look like I have false lashes on. I have this on auto ship so I never run out. HIGHLY, HIGHLY, HIGHLY RECOMMEND!OOPS, I forgot to take a pix of the same eye before I put the mascara on, but here is the other eye. SEE THE DIFFERENCE!!!!!!
Vic and Twyla –
Donald –
I’ve used a lot of different brands of makeup over the years, from tubes under $5 to well over $20. This is seriously the best mascara I’ve ever used of all of them. I’ve never seen such a drastic improvement and the difference was noticeable just comparing one eye to the other why while applying. The price can’t be beat and is what convinced to give it a try. Well, now I’m going to throw away my way more expensive mascara because this one can’t be beat!!
Donald –
Tara –
This mascara is great for a cheap product!! It works as good as the more expensive brands that I have purchased. I do think that each tube doesn’t last quite as long but I don’t mind that when the price is right! There are several varieties of the Essence brand but this False Lash Effect is one of my favorites. Gives great length and volume, and does not flake off like other cheap mascaras. Give it a try!
Tara –
Morauto –
I have eyelashes again!!! At 75, I not only have age-related thinning of my eyelashes but also had chemotherapy five years ago which really thinned them too. You could hardly see that I even had eyelashes. This mascara was an experiment for me as other mascaras fell short of improving my situation. I was motivated to try this product as the application results sounded like what I needed and others’ comments were positive. Well, after one application, I’m actually giddy! I can see each distinct lash, thicker and longer than I ever remember having. My eyes don’t look so dull (!), so I’m writing this review to share what may be a wonderful ‘perk’ up for others too.
Morauto –
Sparkle Plenty –
Love this mascara. It’s so reasonably priced and does a great job. I usually scrape some of the mascara off the wand using the top opening. That way it doesn’t clump when I use it and the extra mascara goes back in the tube when I insert the wand back.
Sparkle Plenty –
Laurel –
I’ve tried many different mascaras but this is the one I reach for. There is no need to spend more because you’re not going to get anything better. I do like the tubing mascaras but they tend to dry out quickly so you have to replace them every few weeks and for the hefty price I’m just not going to do that.
Laurel –
Amazon Customer –
I switched from IT Cosmetics Superhero mascara to the Essence brand mascaras because it was way more affordable! I was amazed at how full and long my lashes were using the Essence brand mascara and it even comes in brown for those like me with blonde hair and very light colored lashes. Highly recommend this product!
Amazon Customer –
Jennifer Anne Girardin –
This Essence mascara is simply gorgeous. I’m wearing the brown shade, and it lifts and enhances lashes for beautiful definition. It’s soft and lasts all day, and washes off easily. I always wipe the wand before applying to get a natural look, and this mascara is a staple in my makeup bag. The formula has no fragrance, which is great for the sensitive skin around the eyes, and my lashes feel soft, feathery, and pampered from this wonderful mascara.
Jennifer Anne Girardin –